Wednesday, 15 April 2009

Make Money; Sell Resell Rights E-Books. Part 1

Do you have what it takes to be successful on the Internet And, do you have a desire to pick yourself up, after countless failures at Internet success, and try again
Do you have what it takes to be successful on the Internet?

And, do you have a desire to pick yourself up, after countless failures at Internet success, and try again?

Not every person is capable of working independent of management structures, which distinctly benefit from a secure position in a successful team, and the knowledge of a salary every month, all fringe benefits of working for successful company and carrying out authoritative instructions. Some people enjoy the daily commute to work each and every working day, and the social interactions on the journey and throughout the working day with colleagues and clientele.

The true fact is, being capable of developing an Internet business from ground zero; a home based business is not a straight forward task. It calls for ingenuity and initiative and more importantly, acceptance of failure must be a commitment and determination to try something different, or even to research and develop a more realistic approach to advertising, promotion and marketing the business product or service. There is no Boss around who can take the blame for failure, or adversely, a more knowledgeable colleague who can show a different direction.

Fortunately there is a better way to start a successful Internet business and keeping the financial risks to a minimum. There are millions of different ways that successful entrepreneurs having made their fortunes on the Internet, if you believe their stories. I dare to say that most is in fact true, but what is not readily told, is the hard fact that it took maybe one year, or two years, or even more truthfully, even three years to have a successful Internet business. To make $20,000 per month or more as some claim, involves mastering a multitude of skills which must be understood and practiced, before even a possibility of earning profits from an Internet business.

All successful Internet entrepreneurs who learned how to make money on the Internet, by first learning the basics of website development, search engine optimization (SEO), then crucially the most important technique of all, website advertising, promoting and marketing. Without a thorough understanding of the relevant basic skills, the chances of making an Internet business profitable are nil.

Once the Internet entrepreneur masters the relevant skills, they then applied the basic skills to building one successful internet business. Then experiment by trial and error, making the Internet business more profitable, with success they then have an opportunity to building a second successful Internet business, which can easily double the profits, with very little risk of failure.

The most successful entrepreneurs, will in actual fact own multitude of successful created Internet businesses and benefit from the wealth which each individual Internet business provides. The fact remains the successful entrepreneur will not risk all their wealth in one successful business, they will reduce the risks of absolute loss, by dividing their wealth into a multitude of successful Internet businesses, which reduce the chances of failure if one or two of the successful business fails.

By trying to create the Internet business too early, without mastering the relevant basic skills, the chances of success in any Internet business is significantly reduced tremendously. In every case without exception, they were just overwhelmed by the extra workload of learning the basic skills in all the essential techniques, without the basic understanding of what works, and why not, if it?s unworkable and what to alter to secure success.

The majority of potential entrepreneurs follow the traditional approach to making money on the Internet. Find a product which they believe is needed by the Internet masses; Followed by building a downloadable website to show and sell the product; then expect the prospects to know where to look to buy their product; and finally, learn how to sell the product to the potential visitors, so there will be thousands of sales each week.

Although this technique for Internet success is the traditional method to selling any items, it will not work for many who attempt to start an online business. Why, well that?s simply because the potential entrepreneur must master untraditional skills, which is unique to the Internet, and then use these unique skills masterly, to develop the website.

To perfect the skills to entice the major search engines, to list the now, nearly created website on the first page or page two of search results ? search engine optimization (SEO will only be expected at this stage to index the website, and not high ranking), then possibly the most important skill to master is successful website advertising, promotion and marketing of the unique website. Yet, all these skills must be successfully completed before expecting to earn a single dollar.

Remember, its not just good enough to index the website on the first page of the major search engines, as potential buyers is directed to you unique website, they will not buy your product unless your unique website contains a compelling reason to buy ? compelling sales copy on the websites landing page, which will force the potential buyer to buy your product writing a compelling sales copy, is an exacting skill, and takes time to master; requiring only one skill of many.

I started my Internet presence by reversing the traditional process of creating an Internet business without investing any money initially ? with the exception of buying e-books. That way I reduced the financial risks to zero, but increasing the workload tremendously, as the mastery of the basic skills was my ultimate responsibility.

I secured a business plan, which was simple and required no initial funding and set about putting the business plan into action. The main emphasise to the business plan was to attempt to earn money while I was learning the fundamentals of mastering the basic techniques of website development, SEO, website advertising, promoting and marketing, which hopefully lead to a successful and profitable Internet business.

My initial priority was being to research the most relevant high quality e-books, which was available on the Internet. Finding relevant ebooks may seem to be a simple task, but unfortunately, the main problem with purchasing any type of digital products, is that the buyer don?t have an opportunity to check the quality or content, of the product prior to purchase and because selling e-books is a billion dollar industry, the initiated downloadable software website owners can easily sell ebooks that can be found freely on the Internet for no cost, and sold as high quality.

Whenever you buy a digital product ?in this case an e-books, on the Internet, ensure you have a commitment to return the item if not satisfactory and relevant to the subject. There is high quality and well established downloadable software websites on the Internet, which not only sell the highest quality ebooks, but offer up to a ninety days full money back guarantee, so if not fully satisfied with the downloadable product, then a request will return the value of the sale, without a reason.

Once I selected a high quality ebook website, I invested in numerous high quality ebooks, and read, understood and followed the information, at times re-reading the same information many times, so the information was ingrained. I also researched tutorials, in ebook format concerning using programs like Dreamweaver, FrontPage or other relevant software, which would assist in creating unique websites from free or cheap website templates.

I studied the information for about six months before deciding to build a downloadable website from a choice of thousands of website templates; I purchased cheap website templates CD off eBay for a few dollars. The reason for the extended delay in implementing the first part of the business plan, was integrating in with other commitments for my time.

The process of building a unique website from a cheap template, I found quite straight forward, understanding the complexities of the website design program, was not difficult and used the information products as reference materials. While creating the unique downloadable website ?buy e-books with full resell rights to used in this initial project, it?s important to include high quality and unique content, with relevant keywords embedded in the content.

Research must be conducted on relevant keywords prior to starting the initial project, as the keywords must represent the potential product buyers search queries. It is easy to check the competitors relevant ? relevant to your product, keywords and at most select about two relevant keywords per webpage; it makes the task of creating a unique downloadable website simplistically, by using one keyword per webpage, and then embedding this one relevant keyword about three or four times in the rich and unique website content on one webpage only.

Remember create the content for potential buyers, and not for indexing in the search engines, as creating a unique website with rich and relevant content, the search engines will definitely index the website. The major problem with creating website content for the search engines, is the potential buyer, will consider the content disjointed and uninteresting, and is likely to click away from your website within seconds of landing.

The websites rich and unique content must be compelling to the potential buyer, and entice the buyer to buy your product, the buyer will not be interested in buying you product, if the WebPages content is only written to influence the search engines. If you are not a natural sales copy writer, then it will be necessary to research and study through e-books, the techniques involved in creating compelling sales copies. This way the financial commitment will be minimal

There are some excellent high quality e-books, which is more than capable of teaching the average person the techniques, involved in writing compelling sales copy WebPages. These high quality e-books are written by some of the Internet?s foremost experts, and written in an informative and simplistic method. But only buy from a trusted and long established instant downloadable software Internet store, and re-buy from the same store you trust.

The part of the business plan that I have neglected to reveal, until know, is what instant downloadable software do you sell on the website? Easy, when you buy downloadable software from high quality software website, the full resell rights is always included with the purchase. With full resell rights you are in possession of a valid full resell rights license, to re-sell the software, even after using the software on your project and still using to creating the second successful business, even when your selling the software.

In essence, you have tried and tested the e-books and you are responsible for creating a successful unique downloadable website from a free or cheap website template, so you are in possession of the now, free software products, to sell by the very fact of owning the full resell rights license. With regards to what needs to be included in the websites compelling sales copy, is the fact you used the downloadable products to create a unique and successful website from a free or cheap website template, should be a compelling reason for any potential buyer to buy your products.

While in the process of creating your downloadable website, it?s important to study and master the techniques for advertising, promoting and marketing the website, when first part of the project is finished. Amazingly, mastering the relevant techniques that is being discussed, is capable of being perfected by any average person with a determination to seek success, and will not give up at the first sign of problems.

The initial cost is buying relevant technical e-books, although most people on the Internet buy quality electronic information products for entertainment, yet with hard work and self taught skills, can resell the software with very little initial financial outlay, and in the process with determination to succeed, is capable of creating a successful Internet business and join the Internet rich.

The second part of this article will explain the fundamentals involved in adverting, promoting and marketing the newly created instantly downloadable website selling e-books with full resell rights.

I am a mature family orientated male living a traditional family lifestyle. I have worked in various employment positions and the current position is in a Youth Offending Team as Project Manager of an extremely busy City Youth Offending Team. http://www.ebookspals.com http://www.ebookpals.com/


Saturday, 4 April 2009

John Murphy's Ten Laws of Technical Trading

Which way is the market moving? How far up or down will it go? And when will it go the other way? These are the basic concerns of the technical analyst. Behind the charts and graphs and mathematical formulas used to analyze market trends are some basic concepts that apply to most of the theories employed by today's technical analysts.

John Murphy, a leader in technical analysis of futures markets, has drawn upon his thirty years of experience in the field to develop ten basic laws of technical trading: rules that are designed to help explain the whole idea of technical trading for the beginner and to streamline the trading methodology for the more experienced practitioner. These precepts define the key tools of technical analysis and how to use them to identify buying and selling opportunities.

Mr. Murphy was the technical analyst for CNBC-TV for seven years on the popular show "Tech Talk" and has authored three best-selling books on the subject -- Technical Analysis of the Financial Markets, Intermarket Technical Analysis and The Visual Investor.

His most recent book demonstrates the essential "visual" elements of technical analysis. The fundamentals of Mr. Murphy's approach to technical analysis illustrate that it is more important to determine where a market is going (up or down) rather than the why behind it.

The following are Mr. Murphy's ten most important rules of technical trading:

   1. Map the Trends
   2. Spot the Trend and Go With It
   3. Find the Low and High of It
   4. Know How Far to Backtrack
   5. Draw the Line
   6. Follow That Average
   7. Learn the Turns
   8. Know the Warning Signs
   9. Trend or Not a Trend?
  10. Know the Confirming Signs

1. Map the Trends

Study long-term charts. Begin a chart analysis with monthly and weekly charts spanning several years. A larger scale "map of the market" provides more visibility and a better long-term perspective on a market. Once the long-term has been established, then consult daily and intra-day charts. A short-term market view alone can often be deceptive. Even if you only trade the very short term, you will do better if you're trading in the same direction as the intermediate and longer term trends.

2. Spot the Trend and Go With It

Determine the trend and follow it. Market trends come in many sizes -- long-term, intermediate-term and short-term. First, determine which one you're going to trade and use the appropriate chart. Make sure you trade in the direction of that trend. Buy dips if the trend is up. Sell rallies if the trend is down. If you're trading the intermediate trend, use daily and weekly charts. If you're day trading, use daily and intra-day charts. But in each case, let the longer range chart determine the trend, and then use the shorter term chart for timing.

3. Find the Low and High of It

Find support and resistance levels. The best place to buy a market is near support levels. That support is usually a previous reaction low. The best place to sell a market is near resistance levels. Resistance is usually a previous peak. After a resistance peak has been broken, it will usually provide support on subsequent pullbacks. In other words, the old "high" becomes the new "low." In the same way, when a support level has been broken, it will usually produce selling on subsequent rallies -- the old "low" can become the new "high."

4. Know How Far to Backtrack

Measure percentage retracements. Market corrections up or down usually retrace a significant portion of the previous trend. You can measure the corrections in an existing trend in simple percentages. A fifty percent retracement of a prior trend is most common. A minimum retracement is usually one-third of the prior trend. The maximum retracement is usually two-thirds. Fibonacci retracements of 38% and 62% are also worth watching. During a pullback in an uptrend, therefore, initial buy points are in the 33-38% retracement area.

5. Draw the Line

Draw trend lines. Trend lines are one of the simplest and most effective charting tools. All you need is a straight edge and two points on the chart. Up trend lines are drawn along two successive lows. Down trend lines are drawn along two successive peaks. Prices will often pull back to trend lines before resuming their trend. The breaking of trend lines usually signals a change in trend. A valid trend line should be touched at least three times. The longer a trend line has been in effect, and the more times it has been tested, the more important it becomes.

6. Follow that Average

Follow moving averages. Moving averages provide objective buy and sell signals. They tell you if existing trend is still in motion and help confirm a trend change. Moving averages do not tell you in advance, however, that a trend change is imminent. A combination chart of two moving averages is the most popular way of finding trading signals. Some popular futures combinations are 4- and 9-day moving averages, 9- and 18-day, 5- and 20-day. Signals are given when the shorter average line crosses the longer. Price crossings above and below a 40-day moving average also provide good trading signals. Since moving average chart lines are trend-following indicators, they work best in a trending market.

7. Learn the Turns

Track oscillators. Oscillators help identify overbought and oversold markets. While moving averages offer confirmation of a market trend change, oscillators often help warn us in advance that a market has rallied or fallen too far and will soon turn. Two of the most popular are the Relative Strength Index (RSI) and Stochastics. They both work on a scale of 0 to 100. With the RSI, readings over 70 are overbought while readings below 30 are oversold. The overbought and oversold values for Stochastics are 80 and 20. Most traders use 14-days or weeks for stochastics and either 9 or 14 days or weeks for RSI. Oscillator divergences often warn of market turns. These tools work best in a trading market range. Weekly signals can be used as filters on daily signals. Daily signals can be used as filters for intra-day charts.

8. Know the Warning Signs

Trade MACD. The Moving Average Convergence Divergence (MACD) indicator (developed by Gerald Appel) combines a moving average crossover system with the overbought/oversold elements of an oscillator. A buy signal occurs when the faster line crosses above the slower and both lines are below zero. A sell signal takes place when the faster line crosses below the slower from above the zero line. Weekly signals take precedence over daily signals. An MACD histogram plots the difference between the two lines and gives even earlier warnings of trend changes. It's called a "histogram" because vertical bars are used to show the difference between the two lines on the chart.

9. Trend or Not a Trend

Use ADX. The Average Directional Movement Index (ADX) line helps determine whether a market is in a trending or a trading phase. It measures the degree of trend or direction in the market. A rising ADX line suggests the presence of a strong trend. A falling ADX line suggests the presence of a trading market and the absence of a trend. A rising ADX line favors moving averages; a falling ADX favors oscillators. By plotting the direction of the ADX line, the trader is able to determine which trading style and which set of indicators are most suitable for the current market environment.

10. Know the Confirming Signs

Include volume and open interest. Volume and open interest are important confirming indicators in futures markets. Volume precedes price. It's important to ensure that heavier volume is taking place in the direction of the prevailing trend. In an uptrend, heavier volume should be seen on up days. Rising open interest confirms that new money is supporting the prevailing trend. Declining open interest is often a warning that the trend is near completion. A solid price uptrend should be accompanied by rising volume and rising open interest.

"11."

Technical analysis is a skill that improves with experience and study. Always be a student and keep learning.

- John Murphy

Wednesday, 1 April 2009

Scalping - Trend Following

It is important to keep in mind that when the market is trending you ONLY trade in the direction of the prevailing trend. DON’T try to trade in both directions. If the market is uptrending then you only trade the upward petit trends and you usually (there are exceptions) ignore the petit down trends. Only resume trading when you see that the market is resuming its upward trend catching a nice petit uptrend. (Reverse everything I just said for down trends) If the market is moving within a range such as a consolidation or within a triangle then you may trade both the up petit trends and the down petit trends.